Interpersonal attraction

Interpersonal attraction

Barack Obama became a very hot political commodity in 2006 when he caught the attention and imagination of the American public by announcing his intention to run for President in 2008. He is a tall, nice looking, and a very articulate individual, which quickly made him a media darling. Some media watchers have described his impact as similar to a rock star.

Name two (2) factors of interpersonal attraction mentioned in the textbook that would explain his attractiveness to audiences.

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